I love this question


A client once called me “Hada madrina de buenas ideas financieras,” which translates to the “fairy godmother of good financial ideas.” Another client called me the “Good Idea Fairy.” I sensed a pattern.

I am particularly taken by the notion of a “godmother,” Blood family doesn’t involve choice.  But to be a godmother, a madrina, in Spanish, is an intentional act. You are asked to stand up for a baby. But you choose to be an adjunct elder and teacher. And it’s a role that binds you to dear friends’ children, or to nieces and nephews for life. That bond involves mentorship, assistance and ongoing wisdom. Molly is a Madrina because she has a bond to our cohort as an advocate, a teacher and a peer. 

I would love to tell you that Molly has great significance beyond its urban dictionary usage. (No, not the drug. On urbandictionary.com, a Molly is a great friend who is highly trustworthy and intelligent.)  But in truth, I arrived at Molly because it’s what my husband calls me.  “Molly” is short for Molybdenum. (Ain’t he romantic? Long story.)

As a sales and career coach and a CFP® Professional, I’m an educator. Madrina Molly™ allows me to continue teaching financial best practice, career management, and longevity management skills that become increasingly critical as we get older. When I learned that I would be summoned back to the office just as I’d decided to work remotely, I called an audible (expletives included) and arranged to leave the practice with which I have been affiliated.

Determined to live at the intersection of my time, money, and values, I knew I was making the right decision, allowing my husband and I to split our time between two states to be present for my mother in one and our children and grandchildren in another.

Over the past few months, I met with my producing partner, David, to brainstorm what a Financial and Lifestyle Education Media offering might look like for a cohort of women who aren’t receiving enough attention. This is the very same group of women who will control all … the … wealth in the coming decades.

And so, here we are.  We plan to launch subscription webinars and access in early 2024, build our audience of women, roughly ages 45 to 75, and deliver thought pieces of value and education that I haven’t seen elsewhere. From there, we will channel our monetization into a not-for-profit foundation that will have impact for the demographic most affected by the financial challenges of caregiving, making their resources last longer, and navigating gendered ageism … that’s us.

Joseph Coughlin, Director of MIT’s AgeLab, and author of The Longevity Economy: Unlocking the World’s Fastest Growing, Most Misunderstood Market, says that Boomer women will invent everything they need and don’t yet see. 

Challenge accepted.

The information contained herein and shared by Madrina Molly™ constitutes financial education and not investment or financial advice


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The Triple Decker Club Sandwich Generation and Feeling Wealthy

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Wage Gap, Time Gap, Wealth Gap